Video search company Truveo received a lot of press back in June when Comscore reported that Truveo had 40 million monthly unique visitors and was growing at about 50% per month. Fairly impressive. They were acquired by AOL back in 2006, but lately they have been making deals with other firms, as TechCrunch noted:

The company is also partnering outside of AOL to get broader distribution for the engine. Brightcove, Clevver, CSTV, Flock, Pageflakes, PureVideo, Qwest, Search.com, Sportingo, Netvibes, Widgetbox and YourMinis all now use Truveo for video search, joining existing partners AOL Video, AOL Search, Excite, Infospace.

Notably absent from that list are Microsoft sites.

Yet they are using Truveo too! I am not sure when they started, but WindowsMedia.com displays a “Powered by Truveo” graphic at the bottom of every search results page. And there appears to be no preference for Microsoft properties either. A search for Transformers returns videos from AP, AOL News, Yahoo News, MSN UK, and MSN.com, in that order.

I’m not sure that the Live Search team is happy about this, but it’s good for users. Truveo’s search results are quite good.